Marketing Manager
Driven self-starter, passionate
about driving hyper-growth of a technology brand via innovative marketing strategies. Responsible for over-seeing and
generating demand using a variety of marketing
vehicles and tactics including, but not limited to, account-based programs,
webinars, content creation,
tradeshows messaging/positioning, Evergent hosted conferences, digital and
targeted customer events. Daily
responsibility encompasses working with the existing marketing team to drive daily marketing performance across all
tactics. The successful candidate will be a seasoned marketing professional that is highly strategic, and
able to operate up and down the group - shifting gears to support the tactical, hands-on needs of a growing
organization while providing the overall strategic vision to hit KPIs.
Responsibilities:
·
Own the master
calendar for all growth
marketing initiatives
·
Report out on
performance of each channel on a weekly basis
·
Drive cross
functional marketing initiatives to bring performance initiatives to life
·
Diversify
media channels by onboarding and testing new channels
·
Set key strategic
growth performance priorities to drive business
forward
·
Own daily performance of marketing
tactics including owned and
paidchannels
Qualifications:
·
5 - 10 years of marketing experience
·
B2B experience with strong written
and oral communications amust
·
Experience in multiple
media channels and tactics to support an omnichannelbusiness
·
Strong track record of driving
growth through innovative marketing
strategies
·
Proficient
in excel, reporting and analytics
·
Strong organization, process creation and communication skills
·
Ability to manage
multiple priorities at once
·
Able to receive
and communicate feedback
directly
·
Ownership mentality
·
Experience in
building integrated campaign leveraging the full marketing mix
·
Self-starter who can be independent and the ability to execute flawlessly
·
Bachelor’s degree
in Business Administration or Marketing discipline preferred