Marketing Manager

Driven self-starter, passionate about driving hyper-growth of a technology brand via innovative marketing strategies. Responsible for over-seeing and generating demand using a variety of marketing vehicles and tactics including, but not limited to, account-based programs, webinars, content creation, tradeshows messaging/positioning, Evergent hosted conferences, digital and targeted customer events. Daily responsibility encompasses working with the existing marketing team to drive daily marketing performance across all tactics. The successful candidate will be a seasoned marketing professional that is highly strategic, and able to operate up and down the group - shifting gears to support the tactical, hands-on needs of a growing organization while providing the overall strategic vision to hit KPIs.

 

 

Responsibilities:

·       Own the master calendar for all growth marketing initiatives

·       Report out on performance of each channel on a weekly basis

·       Drive cross functional marketing initiatives to bring performance initiatives to life

·       Diversify media channels by onboarding and testing new channels

·       Set key strategic growth performance priorities to drive business forward

·       Own daily performance of marketing tactics including owned and paidchannels

 

Qualifications:

·       5 - 10 years of marketing experience

·       B2B experience with strong written and oral communications amust

·       Experience in multiple media channels and tactics to support an omnichannelbusiness

·       Strong track record of driving growth through innovative marketing strategies

·       Proficient in excel, reporting and analytics

·       Strong organization, process creation and communication skills

·       Ability to manage multiple priorities at once

·       Able to receive and communicate feedback directly

·       Ownership mentality

·       Experience in building integrated campaign leveraging the full marketing mix

·       Self-starter who can be independent and the ability to execute flawlessly

·       Bachelor’s degree in Business Administration or Marketing discipline preferred

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